A thrilling tournament and inspiring moments: VP Bank Swiss Ladies Open 2024
VP Bank has been the title sponsor of Switzerland's most prestigious and important tournament for professional women golfers since the inaugural event in autumn 2020. This year, the top female golfers once again competed for a total of 300,000 euros in prize money. Alice Hewson from England came out on top after three exciting days of competition to take home €45,000 in prize money and a hand-carved wooden cow trophy. The remainder of the prize money was divided among the players who made the cut after two rounds (top 65 and ties). International interest in the tournament was also high this year. Swiss television SRF broadcast the tournament live and on stream. The lavish international TV production was shown in more than 50 countries, including Singapore.
Off-course highlights
The "VP Bank meets LLL Club" event took place as part of the VP Bank Swiss Ladies Open and was themed "This One Moment". During a panel discussion, Mara Harvey, CEO VP Bank (Switzerland) Ltd and Head Region Europe, exchanged views with Fabienne In-Albon, former professional golfer, and Morgan Van Over-broek, President of the Swiss Polo Association. The evening was hosted by Sandra-Stella Triebl, founder of Swiss Ladies Drive GmbH.
During the three days of the tournament, VP Bank welcomed numerous visitors to the VP Bank tent. Top women, entrepreneurs, athletes and talented individuals spoke about their personal experiences. The programme offered the opportunity to network and discover new opportunities.
International sustainability recognition
The VP Bank Swiss Ladies Open, played since 2020 at the Migros Golfpark Holzhäusern near Zug, Switzerland has become the first Ladies European Tour event in continental Europe to become a GEO Certified® Tournament, demonstrating the event’s leadership and commitment to sustainability and climate action. "Sustainability is a fundamental pillar of the VP Bank Group's business strategy and a key to long-term success. Our commitment to sustainability extends to our sponsorship programs. As such, we take great pride in the VP Bank Swiss Ladies Open achieving GEO certification, highlighting the tournament’s unwavering dedication to sustainability and climate protection", says Urs Monstein, CEO a. i. and COO of VP Bank Group.